We’ve had such a wonderful year at MWP and so wanted to relive it with you! Here are our top 7 highlights.
1) ZiMovi partnership
We signed a partnership agreement with ZiMovi – the innovative video hosting, distribution and analytics platform.
ZiMovi completes the puzzle for MWP and our strategic approach to video marketing. The key benefits of ZiMovi for us and our clients is how it protects your own brand, offers unprecendented analytics and improves SEO.
Combining the power of ZiMovi with MWP’s video strategy, production and management services will give your video marketing the boost it needs in 2017.
Sign up to a one-month free trial to experience the power of ZiMovi here.
2) Hopewiser video campaign
Hopewiser are a B2B company and their challenge was to reach the right people in other businesses to promote their services. We worked with Hopewiser this year firstly to produce two online adverts and secondly to manage and promote their video content. This has boosted a new and growing awareness of them online and also generated some important leads.
Here is the festive video – enjoy!
3) MWP moves into Holborn Studios, London
In December we moved into the first of our two new offices at the famous Holborn Studios in London. Helmut Newton dubbed Holborn Studios as “The Abbey Road of photography”. We’re looking forward to hosting our events at this prestigious venue, as well as using the studio space with our video clients this year.
MWP Digital Media, Holborn Studios, 49/50 Eagle Wharf Road, London, N1 7ED
4) CHOC Chick – our tastiest new client!
CHOC Chick is the home of raw chocolate making and in 2017 we will be working with owner and founder, Galia Orme, to promote CHOC Chick with video marketing.
CHOC Chick is one of the only businesses in the UK to import directly from cooperatives in Ecuador. Founder, Galia Orme, has visited cooperatives and cocoa plantations in Ecuador to source the finest sustainable, single origin cacao which is used in all CHOC Chick ingredients and products.
Our meetings involve serious strategy and serious chocolate eating. You see why this is an MWP highlight of 2016?
5) MWP moves into new office in sunny Brighton (well, Hove actually!)
Brighton and Hove has the highest density of digital companies in the UK. The vibrant and creative atmosphere is exactly where we want to be and we are loving our second new office in Hove. We are very happy to be here and look forward to welcoming you to our favourite seaside city in 2017.
MWP Digital Media, Knoll Business Centre, Hove, Brighton, BN3 7GS
6) Six Point Foundation
At MWP it’s important for us to have the opportunity to work on projects that have a heart. This year there is one project in particular that stands out for us. Georgia, our Head of Production, worked collaboratively with The Film People as Producer on a film for Six Point Foundation. Six Point Foundation are a London-based charity who offer grants to Holocaust survivors and refugees who need the support.
It was a privilege to work with the contributors who were survivors or refugees of the Holocaust and team at Six Point Foundation.
7) MWP Video Marketing White Paper
In 2016 we surveyed 213 marketing professionals about the state of the video marketing industry and their own experiences as professionals and consumers. The results found that while many organisations are seeing the benefits of video marketing, too many are still making fundamental errors.
This research has been invaluable to us in being able to identify quick wins for our customers. For the full report on the state of the Digital Marketing Industry, download the free MWP Digital Media video marketing industry whitepaper. If you suspect your company is making video marketing mistakes and you want to make the most of video marketing, contact us for friendly advice.
To our clients of 2016
We have worked on some amazing projects – too many to list. We are massively grateful to all of our clients for being so open-minded, creative, organised and collaborative and we’re looking forward to more of the same in 2017. Here’s our 2016 showreel: