How We Collect and Use Information
We collect the following types of information about you:
Information you provide us directly:
We sometimes ask for certain information such as your real name, address, phone number, employer’s trading name or your trading name and e-mail address when you request a quote or further information from MWP, if you sign up to our email mailing list, or if you correspond with us. We may also retain any messages you send in your correspondence with us. We use this information to provide quotes and estimates, supply our services effectively, and for marketing and sales communication, including advertising our services through third-party advertising platforms.
We may directly collect analytics data, or use third-party analytics tools and services, to help us measure traffic and usage trends for the MWP website and our advertising and marketing hosted on third-party platforms, such as social media platforms. These tools collect information sent by your browser or mobile device, including the pages you visit and other information that assists us in improving our services and online properties, such as our website, adverts and marketing materials. We collect and use this analytics information in aggregate form such that it cannot reasonably be manipulated to identify any particular individual user.
When you visit the MWP website, we may send one or more cookies — a small text file containing a string of alphanumeric characters — to your computer that uniquely identifies your browser and lets MWP enhance your navigation through the site. A cookie may also convey information to us about how you use the website (e.g., the pages you view, the links you click and other actions you take on the website), and allow us or our business partners to track your usage of the website over time. A persistent cookie remains on your hard drive after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the site. Persistent cookies can be removed by following your web browser’s directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the website may not function properly if the ability to accept cookies is disabled..
Log file information:
Log file information is automatically reported by your browser or mobile device each time you access the website. When you use our website, our servers automatically record certain log file information. These server logs may include anonymous information such as your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on the website, domain names, landing pages, pages viewed, and other such information.
Clear gifs/web beacons information:
When you use the website, we may employ clear gifs (also known as web beacons) which are used to anonymously track the online usage patterns of our visitors. In addition, we may also use clear gifs in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients. The information is allows for more accurate reporting and improvement of the website and associated services (such as our email marketing).
When you access the website by or through a mobile device (including but not limited to smart-phones or tablets), we may access, collect, monitor and/or remotely store one or more “device identifiers,” such as a universally unique identifier (“UUID”). Device identifiers are small data files or similar data structures stored on or associated with your mobile device, which uniquely identify your mobile device. A device identifier may be data stored in connection with the device hardware, data stored in connection with the device’s operating system or other software, or data sent to the device by MWP. A device identifier may convey information to us about how you browse and use the website. A device identifier may remain persistently on your device, to enhance your navigation through the website. Some features of the website may not function properly if use or availability of device identifiers is impaired or disabled.
When you access the website by or through a mobile device, we may access, collect, monitor and/or remotely store “location data,” which may include GPS coordinates (e.g. latitude and/or longitude) or similar information regarding the location of your mobile device. Location data may convey to us information about how you browse and use the website. Some features of the website, particularly location-based services, may not function properly if use or availability of location data is impaired or disabled.
Commercial and marketing communications:
We use the information we collect or receive, such as your email address, to communicate directly with you or to advertise to you through third-party advertising services. We may send you emails containing newsletters, promotions, and special offers. If you do not want to receive such email messages, you will be given the option to opt out or change your preferences. We also use your information to send you MWP-related emails (e.g., quotes and estimates, project-related emails, invoices, customer services enquiries, etc.)
Use of certain service type information we collect about you:
Sharing of Your Information
We will not rent or sell your information into third parties outside MWP and its group companies (including any parent, subsidiaries and affiliates) without your consent, except as noted below:
Who can see your email address: If you enter an email address, you will enable communication from MWP, either directly or through third-party advertisers, such as Google, Facebook, etc.
What happens in the event of a change of control:
We may buy or sell/divest/transfer the company (including any shares in the company), or any combination of its products, services, assets and/or businesses. Your information such as customer names, email addresses and other user information related to our services may be among the items sold or otherwise transferred in these types of transactions. We may also sell, assign or otherwise transfer such information in the course of corporate divestitures, mergers, acquisitions, bankruptcies, dissolutions, reorganisations, liquidations, similar transactions or proceedings involving all or a portion of the company.
Instances where we are required to share your information:
Sharing certain service type information we collect about you:
We may share certain service type information, including information obtained through tools such as cookies, log files, device identifiers, location data and clear gifs (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.): (i) with our third-party business partners for the purposes described in the section above on “How We Collect and Use Information.” We may also aggregate or otherwise strip data of all personally identifying characteristics and may share that aggregated, anonymised data with third parties.
Ads on MWP:
Please note that an advertiser may ask MWP to show an ad to a certain audience (e.g., based on demographics or other interests). In that situation, MWP or our Partners determines the target audience and MWP serves the advertising to that audience and only provides anonymous data to the advertiser. If you respond to such an ad, the advertiser or ad server may conclude that you fit the description of the audience they are trying to reach.
To enhance your user experience or help us improve and measure our effectiveness, MWP may embed code from third parties on our website. Examples of such parties may include Facebook, Twitter, Pinterest, Google, YouTube, and others. These third parties may collect information about you including IP address, cookies in ways MWP does not control.
How We Store and Protect Your Information
Storage and Processing:
Keeping your information safe:
MWP cares about the security of your information, and uses commercially reasonable safeguard. However, MWP cannot ensure or warrant the security of any information you transmit to MWP or guarantee that information on our website or other services may not be accessed, disclosed, altered, or destroyed. MWP is not responsible for the functionality or security measures of any third party.
Compromise of information:
In the event that any information under our control is compromised as a result of a breach of security, MWP will take reasonable steps to investigate the situation and where appropriate, notify those individuals whose information may have been compromised and take other steps, in accordance with any applicable laws and regulations.
Your Choices about Your Information
We make every effort to promptly process all unsubscribe requests. If you have any questions about reviewing or modifying your account information, you can contact us directly at firstname.lastname@example.org.
Opting out of collection of your information for Tracking / Advertising:
Please refer to your mobile device or browser’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools. Depending on your type of device, it may not be possible to delete or disable tracking mechanisms on your mobile device. Note that disabling cookies and/or other tracking tools prevents MWP or its business partners from tracking your browser’s activities in relation to our website and other services, and for use in targeted advertising activities by third parties. However, doing so may disable many of the features available through our website and other services. If you have any questions about opting out of the collection of cookies and other tracking/recording tools, you can contact us directly at email@example.com.
MWP does not knowingly collect or solicit any information from anyone under the age of 13 or knowingly allow such persons to request services from us. The website and its content are not directed at children under the age of 13. In the event that we learn that we have collected personal information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under 13, please contact us at firstname.lastname@example.org.
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